BTL activities keep your pockets happy as they require very low investment.


Another advantage of resorting to BTL is that effectiveness of each penny spent can be easily monitored and evaluated. Promotion becomes important especially prior to the festive season as there are a number of similar offerings in the market and the customer has limitation of time. 

 Here it becomes indispensable for the brands how they manage to pull the customers towards them. Brands can spend on roadshows, discount offers, billboards, mall activation and point of sale promotions.

Roadshows, standees are some branding collaterals, which act as constant brand reminder for the buyer. Uniquely done outdoor hoarding always serves the purpose, it educates the probable buyer about the brands, tells them where they can be accessed from and reinstates the brand visibility and adds value to the perspective buyer’s decision making process of selecting the brand.

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  1. UnknownApril 30, 2015 at 12:01 PM

    Very interesting and impressive article by the author. Thanks for sharing informative blog post with us an increasing our knowledge.
    Event Management Companies in Indore | Event Management Company in Indore

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